Anthropologists at Work: Ethnography in American Corporations

Before I was a Mommy, I worked as a Business Analyst, Project Manager and Business Ethnographer. The interview I posted below is reminiscent of my Masters' Thesis
which I submitted in 2004. (the title of this post links to it if anyone is interested)
I think I began work on it at least 8 years earlier (1996?) but again, to quote the late John Lennon, "Life is what happens to you while you are busy making other plans" I know I met, married my husband and moved three times before the thesis was finally submitted but at least I did it.

So here are my words that are now echoing throughout business these days. I just wonder what my next steps should be.

Business Ethnography

Michael Krigsman's interview with Natalie Hanson, Corporate Anthropologist gives a good introduction to how IT can use Ethnography.


http://blogs.zdnet.com/projectfailures/?p=906

Thanks Natalie and Michael... I couldn't have said it better myself.